Blu Bird Group was started by Mark Brodsky in 2017
to leverage a career spanning over 30 years of successful roles in early-to-mid-stage technology and services companies, building and leading teams in business development, marketing and customer success, as well as executive leadership. Many of the companies in which Mark held leadership roles experienced significant growth, including successful exits via IPOs and acquisitions.
Blu Bird Group is affiliated with other smart, accomplished business people with extensive knowledge and experience in marketing, lead generation, sales process, account management and customer success.
“As a non-profit organization, we had not placed much emphasis on marketing, sales, and account management. Mark’s knowledge and expertise were immediately impactful. He integrated with our team and implemented a more defined process to our customer lifecycle process. Mark worked with marketing communications to help improve brand awareness and generate new opportunities. I believe he would add value to any organization seeking a strategic, hands-on person to improve their revenue management process.”
Executive Director, Education Agency
“Mark joined our team and had an immediate impact, helping us better define our value proposition for our new SaaS offering. He also helped identify our need to focus more on the front end of our pipeline and leverage opportunities to cross-sell our solutions to existing accounts. By quickly learning our business offerings, he’s also played an active role in developing and moving opportunities through our sales pipeline. I would highly recommend Blu Bird Group to any company looking to boost sales productivity and grow revenue.”
Founder & CEO, Education Technology and Services Company
“We brought Mark in to help us modernize and streamline our customer success and sales processes. While Mark didn’t have prior experience in the automotive industry, he quickly grasped the value proposition of our SaaS-based solutions. He connected well with our sales and customer support teams, and our customers. He evaluated and managed the implementation of a new CRM, help desk and integrated phone system to better support our sales and customer success teams. I’m sure Mark could add value to any company regardless of the industry vertical.”
Co-Founder & President, Automotive Software and Services Company